Amazon Simple Email Service (SES) is a low-cost, flexible, and scalable email service that allows developers to send emails from any application. Amazon SES can be quickly set up to handle a wide range of email use cases, including transactional, marketing, and mass email communications. Amazon SES’s customized IP configuration and email authentication features help increase deliverability and protect sender reputation while sending statistics to track the impact of each email. With Amazon SES, you can send email securely, internationally, and at scale.

Benefits

Integrate quickly

You may configure email sending in minutes using the Amazon SES dashboard, APIs, or SMTP. Email reception is also supported by Amazon SES, allowing you to engage with your customers at scale. With Amazon SES, you just pay for what you use, regardless of the use case or transmission volume.

Send messages efficiently

Email sending statistics, such as email delivery, bounces, and feedback loop results, assist you in determining the efficacy of each email outreach. Email open and click-through rates, for example, measure how engaged your customers are with your email communications.

Optimize your deliverability

Use the reputation dashboard, which contains account performance information and anti-spam feedback, to increase your deliverability. To affect your sending reputation, you can pick from a variety of deployment options, including shared, dedicated, and customer-owned IPs. Amazon SES collaborates with industry specialists like M3AAWG to implement industry best practices to optimize delivery to your customers.

Scale securely

Sender Policy Framework (SPF) and DomainKeys Identified Mail (DKIM) authentication options in Amazon SES authenticate your right to send on behalf of your domain. Email sending from any application is secure thanks to virtual private cloud (VPC) capability. HIPAA eligibility, in-region compliance (C5, IRAP), and global certifications are all available with Amazon SES (Fed-Ramp, ISO, GDPR).

Use cases

Transactional emails

Send customers quick, trigger-based messages, such as purchase confirmations or password resets, via your application.

Marketing emails

With customizable content and email templates, you may promote your products and services, such as special offers and newsletters.

Bulk email communication

Send bulk communications to big populations, such as notifications and announcements, and track results with configuration settings.

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